How to come up with a name for a group with gags. What is the name of a group on a social network? Tips and interesting names. Beautiful names for the VKontakte group

Social networks have long crossed the line beyond which they were only a virtual platform for communication. Now you can make real money on these Internet resources. One of the relevant tools in this case is a community, a group on Odnoklassniki or Vkontakte.

However, in order to attract as many subscribers as possible, it is worth putting in some effort. First of all, you need to think about how to name the group in VK in order to interest the maximum number of social network users.

General terms

The principle of working with a group and a public is almost the same, therefore this method suitable for public page too. A catchy name will make you pay attention to the page and look at it. This is where the viral marketing principle comes into play.

The name for the group will make it possible for visitors to understand what exactly the information presented will be about and whether it will bring real benefits.

It is generally accepted that it is precisely those communities that get into the TOP that play up key search phrases at the core. Correctly chosen words will provide decent results in the search engine, because often visitors use Yandex or Google even to search for a group or community in social networks. Simultaneously you need to have personality so as not to get lost in the same type of "glued" search phrases.

Title and Description

Each Vkontakte page contains data that any search engine is guided by to a certain extent. For this, special tools title and description are used. They are seen by all visitors to Yandex or its foreign counterparts.

The title of the current page (title) will be marked in dark blue above the Internet address. Below is a description of what should be on the desired page (description). Often in the form of a title, SEOs involved in community promotion use the name of the group, so it is so important to drive at least some of the key queries into it.

Read also: Investing on the Internet: where to invest money to make money

It is not worth to be original in the style of "Semyon's group" or "Different clothes", since these queries are unlikely to be entered into search bar... The style will be more effective: "Fishing tackle" or "Selling skirts and blouses inexpensively." In some cases, the key is allowed to be changed or slightly diluted in order to ensure the naturalness of the name. It is important to include it in the title by any means.

The standard title length for most search engines is limited. Many of them cut off names that are longer than 60 characters, so starting with 61 letters, users see ellipsis. It is worth trying to fit the length into the allotted frames.

It is customary to allocate a little more space for the description, providing it with about 160 characters. It should be noted that the lengths of the names and descriptions are taken into account with spaces. In the description, which is usually located below the site address on search page you can also include relevant search terms.

It is believed that Google algorithms and other search services carry out filtering and a certain ranking and by description as well. In this regard, while simultaneously selecting what you can call a group in VKontakte, you should devote a sufficient amount of time to work on coming up with a beautiful, concise and at the same time "working" description of it.

Balance of supply and demand

Stopping your choice on a name, it is worth remembering that there are Various types queries, which are usually ranked into three categories:

• high-frequency;
• low frequency;
• mid-frequency.

The parameter indicates the number of user hits per month. The higher the value, the more popular the request is. This means a high degree of demand for the product among users. In market terms, these figures are consumer demand.

There is also a concurrency parameter for queries:

• highly competitive;
• low competitive;
• average competitive.

This indicator indicates the presence of current market offers, ready to satisfy all those who are thirsty. If it is not enough, then the proposed product will disperse like hot cakes.

Tips for choosing and writing a name for the VKontakte group.

The popular Russian social network VKontakte today is replete with a variety of thematic groups and "publics" in which people communicate on certain topics, exchange fresh news, interesting content and just have fun.

Looking at the high popularity of such groups, many probably thought about creating their own community. But, regardless of the direction of this community, the creator always faces the problem of its name.
What should be the name of the group on VKontakte? Beautiful, informative, funny? Let's try to figure it out.

What name to choose for the VKontakte group?

What name to choose for the VKontakte group?

For your group to be well indexed by the search engine social network VKontakte and other search engines, when choosing a group name, several rules should be followed. Let's consider them in more detail:

• Rule 1... Before talking about a beautiful name, you need to decide on the topic of the group. It's no secret that the name of a community should reflect its direction. For example, if you plan to create a group of motorcycle lovers, then the name must necessarily contain words that clearly make it clear to VKontakte users that it is motorcycle lovers who are sitting in this group.
• Rule 2... The name should be, if not unique, then at least original and little-used. This is necessary in order to quickly promote your group. I must say right away that you should not try to fit all the benefits of your community into the name. It is enough to use a few keywords that reflect the direction of the group.
• Rule 3... If you want your group to be successful and quickly take off in the TOP, you need to take into account the interests of people. We advise you to use the Yandex Wordstat service, where you can find out which keywords people most often clog in search engines. Based on the topic of your group and the keywords in demand for that topic, come up with a unique name.
• Rule 4... The group name should be easy to read. Long names discourage users' interest. by this they make it clear that the creator of the group is not all right with imagination, which means that the content of the group will be sluggish and uninteresting. No wonder they say that brevity is the sister of talent. Try to make the title of no more than two or three words.

Title design: How beautiful to write the name of the VKontakte group?

Beauty is in the eye of the beholder. (c) Oscar Wilde

This phrase speaks of the subjectivity of perception. What seems beautiful to one person may seem tasteless and disgusting to another. Therefore, it is impossible to say unequivocally how beautifully to write the name of the group, but you can say for sure how to write is unnecessary:

• In no case do not alternate capital and small letters in the name. For example, "LOVERS OF MOTOCYCLOV". These sorts of names scare off potential subscribers, and their absence will quickly lead your group to decay.
• In no case do not use any squiggles, unnecessary punctuation marks, patterns, hearts and other unnecessary symbols in the name. Excessive use of extra characters can also scare off potential subscribers, but the main thing is that such names are very poorly indexed by all search engines. Because of this, your group in search will always appear below other groups with similar topics, even if yours has a larger number of subscribers.

You can see an example of such a group in the screenshot below.

• In no case do not use swearing in the name of the group. Even veiled. Most users will simply pass by this name, and the VKontakte administration will most likely delete your group from the social network altogether.

As an example, there are such good group names as.

When creating a VKontakte group, you should carefully choose a name, because it has great importance... It is it that can help attract people to the community or scare them away.

When thinking about how to name a group, you should definitely take into account its topic, but do not forget about keywords that will help attract people through search engines.

Group theme - the basis of the name

The first thing you need to build on is the topic of the community. It should be immediately clear to the user what exactly can be found in this community. The name should be short and clear, and it is not advisable to name the group with a set of keywords.

This option, of course, will inform about the topic of the public, but will not attract the attention of people. It is advisable to figure out how to play up the keyword in an interesting and beautiful way, by which people will be able to find the community through search engines.

Originality is the key to success

In order to attract the attention of users of the social network, it is necessary to name the public in an original and beautiful way.

You can take a beautiful quote as a basis, but rewrite it in other words, and if the topic of the community allows, you can use humor.

Brevity is the soul of wit

What names of publics help to bring them to the TOP? Of course, short, you can see this by looking at popular communities in contact.

Therefore, if the task is to make the community popular, as well as bring it to the TOP search in VKontakte, you should try to name it shortly. The best option is to come up with one to three words that should reflect the essence of the community.

Simplicity and comprehensibility

You can often find publics in VKontakte, which have, although original, but stupid, and incomprehensible names.

It is important to remember that the name must be written in Russian, because not every user knows foreign languages, and accordingly, he will not be able to immediately understand what the community is about.

An exception can only be public pages directly related to the subject of foreign languages.

It is also worth considering the target audience, because the interests of people depend mostly on age and gender. If a funny name with obscene expressions attracts the attention of adolescents, then an adult is unlikely to be interested in them.

Where can I get an idea?

Not everyone can immediately take the original, beautiful, and suitable name out of their heads, and therefore you can use some methods. To begin with, it is worth remembering literature and films, it is there that you can find a beautiful literary expression, or an original, funny quote that fits the theme of the group.

You can also use an application such as a name generator. With it, you can choose a name from several suitable words, and this will take very little time.

The generator will select various phrases from which you can choose the most suitable one. To do this, you need to set up a filter and enter keywords.

Calling a VKontakte group is not as easy as it might seem at first glance. For a successful choice, you must be guided by the following rules:

1. Build on the topic and target audience.

1. Use keywords.
2. Use creativity and originality.
3. Don't use more than four words.

These rules will help you come up with a suitable and memorable name for the VKontakte public, which will attract users.

On the Internet, everything is at arm's length.

You just need to know how to stretch your hand. (Janusz Wisniewski)

In my last article, I told you how to make money on the Vkontakte public. It was then that the issue of community promotion and the influence of the name on popularity was raised. Today we will focus on exactly how to name a public. We all understand that choosing a name is a difficult and very important step in building your community. No wonder there is a saying - "As you name the boat, so it will float."

The methods for choosing a name for a public or a group do not differ, so in this article I will use both of these terms.

The choice of the topic for writing this article was not at all random. I often analyze the requests of network users related to VKontakte and I can say for sure that the choice of the correct name worries many. This is an urgent question, because a lot depends on the name - the recognition of the public, its popularity, the number of subscribers, and, ultimately, your earnings.

Before choosing a name for a public, you need to decide on the topic and purpose of creating a community. A lot depends on this. So, let's look at two main methods.

What is the name of a selling group or a public VKontakte?

Selling public or group... The main goal of creating such a community is to sell goods and services to VKontakte users. For sales, we need visitors who can become potential buyers. For this, it doesn't matter where we get them from - directly from VKontakte or from search engines.

Just like that, not a single visitor will search for your group; in order to receive visits, you will need to work. For those readers who are familiar with the basics of SEO promotion, everything that I will tell you below will not be something incomprehensible. You should know what title and description are, understand how to properly compose and use them.

For those who are not familiar with these concepts, I will briefly explain that title and description are two very important meta tags (site elements) that help Yandex and Google, and other search engines, to understand the topic of a site page and in accordance with thus it is correct to issue it when search queries user.

The name of your public is the most important meta tag TITLE... There must be keywords by which your group will be promoting. If your main direction is the sale of clothing and footwear, then the name should include a key like “men's clothing and shoes” or “women's clothing is not expensive”.

One of my acquaintances is engaged in the creation of logos and design development for various Internet projects. For this, a special group was created on Vkontakte. The name of the group reflects the whole essence, while it also has the keywords - "ClubLogo - logo creation and development". Using group search we can find his community in 5th place. This position allows you to have several orders per day, which brings good and stable earnings.

If the traffic that you receive from the social network suits you perfectly, then you shouldn't bother too much about the description. But if you are a maximalist, and this is exactly what you need to be, then you will definitely think about possible visitors who will come from search engines. In this case, the presence of a description is simply necessary.

How do you create a description?

Everything is simple here. The description of the public is already the description. But since Vkontakte settings allow you to create very long descriptions, and search engines take into account only 160-170 characters for description, you need to try as concisely and competently as possible to enter all the necessary keys into this small sentence.

For example, there is a group whose main key is branded clothing. The title (Title) for such a group will be - "Branded clothing from the best world manufacturers", the description is large, revealing the whole essence of the community, but the description is done wisely. It should look something like this - “The best men's and women's branded clothing from well-known world manufacturers. Acceptable prices, constant discounts and promotions. Only here".

V this example the key was included in the name of the group, which will allow users of the social network to find it through the search on Vkontakte, as well as in the description, which will give a signal to search robots and they will raise your public in the search results.

For those who want to get good traffic from Yandex or Google, I will give one more piece of advice. There are three categories of requests:

1. HF (high frequency) and VK (highly competitive) are those requests for which there are a lot of requests from users, as a rule, more than 30,000 thousand per month. Competition is calculated based on the number of sites, their quality, which are issued for a specific request.
2. MF (medium-frequency) and SK (medium-competitive) - requests for which from 1 to 30 thousand calls from users per month.
3. LF (low frequency) and NK (low competitive) are all those requests that do not fall into the other two categories. As a rule, it is very easy to move them in search engines, but they give minimal, if any, results.
4. The first thing you should do is analyze existing publics that are related to the same topic that you want to select. Your name should not repeat the name of large communities, it should not be consonant with it. Remember that a user does not need dozens of identical groups with the same name and content. Only a unique name and a creative community will help you succeed.
5. Do not choose a long and convoluted name that will only be understood by a narrow circle of people. The most popular public pages have short, laconic and creative names - "MDK", "BORSCH", "Science", etc.
6. Think creatively and ditch the cliché titles like "Best public for you" or "Most interesting quotes." There are enough communities with such names, and I can't say that they are very popular.
7. Although I advised you to choose the name as close to the topic as possible, but if it doesn't work out, then turn on your ingenuity and imagination. Come up with an interesting and catchy name. As an example, the public "BORSCH". The name is about nothing, it's not even close to the topic, but this is one of the most famous communities in VK.
8. One head it's good, but two better. Keep this in mind, and don't be afraid to ask your friends and family for advice. Choose several options for the name of the public, and submit to their judgment. Let your friends tell you what they like best and why.

In your case, in order to receive visitors from search engines, you need to select SC and SK, NK queries. Climbing into the HF and VC niche is not realistic. You will not approach the TOP20 in the search results, the chances of getting traffic from such a request will be scanty. Of course, you can additionally engage in SEO development of your VK community, purchase eternal links, take runs on trust sites, but is it worth it? I think not.

Choosing midrange and SK, NK requests, you have a good chance without special efforts get into the TOP of the search engine results.

The question appears - "How to find out the frequency of requests?" Here you will have to refer to Yandex statistics. We go to the site http://wordstat.yandex.ru/ and check the request you are interested in. To find out as accurately as possible the number of user requests, we will use special variables that allow us to discard all unnecessary traffic. The request is made in quotation marks (“), while putting an exclamation mark (!)

Information and entertainment publics - the secrets of the correct name

The second, large group of communities is informational publics... Their main goal is to convey to the user an interesting, fun and necessary information, tell something new.

If the selling group to attract people from the search needs the obligatory entry of the keys into the name, then with information publics everything is different. You should not focus on searching for VK, Google and Yandex. If you get visitors from there, then it will be such a scanty amount that it will only be a pity for the time and effort spent.

Choosing a name, you need to focus on originality, quality, and, to some extent, radicalism. The number of Vkontakte publics is growing every day, interesting, funny, informative communities appear that are so similar to each other, but at the same time completely different. In order not to get lost in the "sea" of all these groups, you must be unique, recognizable and popular. All this can be achieved by choosing the correct name for the public.

On the one hand, everything is easy and understandable, you just have to sit and think, but on the other hand, I understand that the choice of a name that will firmly sit in the user's mind is a whole art.

I will give you some tips that, I am sure, will help you understand in which direction to move and how to choose a name:

1. The first thing you should do is to analyze the already existing publics that relate to the same topic that you want to choose. Your name should not repeat the name of large communities, it should not be consonant with it. Remember that a user does not need dozens of identical groups with the same name and content. Only a unique name and a creative community will help you succeed.

How to name a VKontakte group? What to write in the description? What is better to put on an avatar? For a beginner, these questions seem elementary - you can put any picture on an avatar, a couple of words about the group will be enough in the description, and the name is a simple phrase. If you do, the chances of creating a popular group are minimal. Why? Are there any rules for creating VKontakte groups? , let's try to think of a name to give her.

Before creating your own group name - look at the favorites... What are the names of the most popular VKontakte groups? How many are there? Can you take their place?

In our example, we see the most popular group "Do You Know?" We are for a healthy lifestyle".

If you look at the most popular pages:

1. MDK;
2. Corporation of evil;
3. 5 best films;
4. Vkontakte team;
5. Music.

It is worth noting that the top Vkontakte groups are constantly changing and you need to focus not on this list, but independently study the top. To do this, click on our page "Groups" - "Search Communities".

You need to be guided by the top groups in order to realistically assess your capabilities. Each top group closely monitors high quality and unique posts. In order to create a popular and interesting group, no man's work is required. Don't think that you can attract users on your own and create new posts every day.

Take a look at the most popular bands. How can you take their place? The first thing you need for this is the name of the group, quality content, interesting posts. Second and most important is the large number and attendance. If you can fill a group with interesting posts alone, then how to get a million subscribers?

In order to promote a new group and make it popular, it will take a little investment... If you make groups for yourself and your friends - you can refuse the help of strangers, but if you decide to create a new popular community -.

We choose the name of the Vkontakte group. Fundamental rules

1. No mate! So, you decided to call your public some kind of obscene word. Why shouldn't you do this? For example, we will take the public "S * uyali ?!". Despite a large number of subscribers, it has a rather low traffic compared to similar ones. Adult independent people are unlikely to want to post your posts, and, as you know, all underage users are often controlled by their parents. Give up the mate both in life and on social networks!
2. Language. The best way- Russian language. There are very few groups in the top that have names in the Latin alphabet. This can be attributed to various acronyms and abbreviations.
3. The length of the name. Try to keep the title short. If your public is about finance, you shouldn't write “Successful types of income for everyone”. You can limit yourself to one word - finance. If you can't limit yourself to one word, you can choose a bright phrase. Publics, which in their name contain a few words quite a lot - "School of Beauty", " Olympic Games". But it is worth remembering and understanding - it is desirable that the name of your public meets one key request.
4. Keywords. It used to be that a group name should contain keywords. Using them, search engines will be able to find your group both on Vkontakte and on other resources. Actually, this is a little different - it is not at all necessary that there are keywords in the name of the group. You can write them side by side. So, your group can be found by search engines, and you can only get to the top by increasing your number. You can and should write keywords in the group description, posts and discussions. At the same time, it is worth remembering the measure - your text should not be spammed.
5. Originality. Bands with original names rarely make it to the top. It is desirable that the name of the group coincides with one of the common keywords. Otherwise, it will be very difficult for you to advance.

It's pretty easy to create a name for a Vkontakte group - you just don't have to do the extra work and be wise. Think about what word will maximally decipher the content of your group - this will be your name. You can limit yourself to one word - choose an interesting phrase.